| Real
Casinos> 2009
- Real Casinos News Archive> Playtech Launches "Play for Real" Mode on
Italian Poker Network
Playtech (AIM: PTEC), the international designer, developer and
licensor of software for the online, mobile and land-based gaming
industry, is pleased to announce the successful launch of a "play
for real money" poker network in the rapidly expanding Italian
poker market, after a period in which it provided software only
in a "play for fun" mode.
Following license agreements, announced earlier in the second
half of this year, with leading Italian operators Snai s.r.l., Gala
Coral's Eurobet Italia SpA , Sisal SpA and Cogetech SpA, all operators
are now offering "play for real money" products on Playtech's
Italian poker network.
Having entered the regulated Italian poker market, Playtech and
its licensees are committed to meeting all of the Italian regulatory
standards to ensure end users are at all times enjoying a fully
compliant poker solution. Playtech's Italian poker network has been
designed to appeal to the tastes of Italian players, who seek a
strong P2P community and high player liquidity. The product utilises
Playtech's renowned back office system with the appropriate customisation
for the local market and has been fully integrated with the licensees'
systems in order to ensure a seamless gaming experience for the
player.
Mor Weizer, Chief Executive Officer of Playtech, commented:
"We are delighted with the launch of the Italian poker network.
Playtech is committed to expanding its global reach in regulated
markets across the world and working with the local regulator to
bring a fully compliant product offering to market. The recent launch
with leading Italian operators Snai s.r.l., Gala Coral's Eurobet
Italia SpA , Sisal SpA and Cogetech SpA set our foothold in the
Italian market which will lead to a prominent position in that market.
The launch of the play for real network in Italy testifies to our
extensive experience in penetrating new regulated markets with our
best of breed software platform." |
